Lindsay Phillips is the energetic inspiration and founding force behind SwitchFlops.
Her footwear concept was inspired by a high school art project of ceramic flip flops and convinced her of designing functional flops with colorful straps, each adorned by a unique button. Her idea was born when she realized that by using Velcro she could create one shoe with many straps giving unlimited ability with minimal effort. This simple but ingenious innovation was the birth of SwitchFlops. Lindsay applied for a patent on her idea before she graduated high school.